What started as a chef's obsession with texture became a movement. Plant-based seafood, built from scratch, made for professional kitchens - not grocery shelves.
Fysh Foods was founded by chefs who were frustrated by the plant-based seafood options available - products built for supermarket shelves, not for real culinary execution. They wanted something that could hold up in a sauté pan, survive a deep fryer, and plate beautifully.
Using whole-food ingredients - hearts of palm, konjac, chickpea flour, and proprietary seasoning blends - the team spent years perfecting textures that chefs would actually respect. No shortcuts. No compromise.
The result: plant-based fish products that professional kitchens can build real dishes around.
"PLANT-BASED SEAFOOD THAT CHEFS ACTUALLY WANT TO COOK WITH."
The Shark Tank appearance wasn't just a TV moment - it validated what chefs had been saying for years. Fysh Foods isn't a novelty product. It's a serious culinary ingredient with real applications across restaurant menus.
The national spotlight brought coverage from Delish, BuzzFeed, Inc. Magazine, Fox News, and Insider - all pointing to the same thing: this is plant-based seafood done right.
Fysh Foods has been acquired by City Roots Hospitality - a New York-based hospitality group with a proven track record of building exceptional restaurant concepts. This acquisition means more resources, wider reach, and deeper integration into professional kitchen programs across the country.
Get In Touch